Have you ever considered collaborating with other authors to promote each other’s work? Cross-promotion can be a win-win way to gain exposure for your books without heavy lifting. It’s a community-focused approach that cultivates connections. When done right, it’s a…
Get Double the Exposure for Half the Work with These 7 Author Collaboration Tactics
Cross-promotion strategies have become a powerful tool for authors and influencers to expand their reach and grow their audiences. By collaborating with others in their niche and promoting each other’s work, creatives can leverage the combined power of their followings…
The Indie Author’s Guide to Connect With Your Community from Ground-Up (+ Help with Research)
As indie authors, you wear many hats — from writing to publishing to promoting our work. But before launching flashy campaigns or paid promotions, it’s vital to lay solid groundwork by gathering insights directly from your most important community —…
Seasonal Book Marketing: Align Your Book Promotions with Perfect Timing Throughout the Year
Seasonal and timely themes can play a significant role in marketing your book effectively. Leveraging the power of holidays, seasonal events, and current happenings can draw the attention of potential readers, maximizing your book’s reach and appeal. By staying attuned…
How to Consistently Maintain and Improve Your Book’s Ranking on Amazon
Amazon is a complex beast, but one thing is clear — understanding your performance data holds the key to optimizing your book’s ranking over the long haul. In this blog, we’ll break down practical steps you can take to better…
How to Pick the Right Book Categories on Amazon: A Complete Guide to Increased Discoverability
Choosing the right categories is one of the most impactful ways authors can increase their book’s visibility and reach on Amazon. However, many struggle to select optimal categories due to the wide range of options. In this comprehensive guide, we’ll…
The Secret to Success on Amazon: Crafting the Perfect Book Descriptions
When it comes to selling books on Amazon, one of the most important factors in attracting readers and driving sales is the book description. This short summary is often a potential buyer’s first impression of your work, so it needs…
Master Amazon Marketing: The Definitive Guide to Amazon Keyword Research for Books
As an author, nothing is more important than getting your book discovered by readers. While a well-written story and polished production values are table stakes, they only take you so far if potential buyers can’t easily find your book. This…
Beyond Buzz: A Deep Dive into Effective Pre-Order Book Marketing
We’ve all been there — you’ve finished your manuscript and set a publication date, but now what? How do you generate buzz BEFORE your book is even out? Pre-order campaigns can feel daunting, but they’re so important for building momentum…